![]() ![]() He said if visa rules for foreign patients are simplified and other rules relaxed, more patients from abroad would visit India for treatment. ![]() However, he rued that despite immense potential, India has failed to become a global healthcare destination, capable of attracting 50% of the $10.5-billion medical tourism industry. Fortunately these days smaller cities have excellent schools, which has helped us to attract and send skilled people to smaller towns.? On attracting and retaining talent in smaller towns and cities, which is a major challenge faced by hospitals expanding in rural areas, Reddy said: ?Mostly doctors are concerned about a good education for their children. JP Morgan analysts said Apollo expects cost per bed in tier II cities under its ?Reach? initiative to be R40-60 lakh, versus Rs 80-100 lakh in large cities, with a break-even period of about two-three years versus five-six years for hospitals in large cities. Part of the investments for this expansion would come from the Rs 550 crore raised from American private equity fund Kohlberg Kravis Roberts for a 6% stake in Reddy?s holding company, PCR Investments. The hospital chain also plans to add five cancer and heart-specialty hospitals in the next 18 months. ![]() The rural expansion strategy is part of Apollo?s plan to add 2,685 beds across 13 new hospitals over the next three years. He added that most of these hospitals would be multispeciality, as ?diseases do not operate in isolation and a patient needs multispeciality care?. ![]()
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